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Marketing

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Lilit Wecker
January 23, 2024
Marketing, Product Management, Product Marketing, Strategy

Looking at Product Management through the Zero-Based Budgeting Lens: A Strategic Fusion for Today’s Dynamic Markets

In an era of rapid market changes, the role of a product manager is increasingly complex. Facing the dual challenges of making timely and effective decisions, we seek innovative approaches
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AI Product Intelligence Product Management Product Operations Responsible AI RevOps Strategy UXR UX Research

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